The industry as a whole is steadily growing, with strong consumption momentum

The report shows that in 2023, the total output of sports equipment manufacturing and sales exceeded 2 trillion yuan for the first time, with a year-on-year growth of 2.39%. Among them, the total output of sports equipment manufacturing industry was 1.4696 trillion yuan, a year-on-year increase of 5.1%. In the same year, the added value of the sports equipment industry was 699.1 billion yuan, a year-on-year increase of 2.73%. Since 2020, the added value of the sports equipment manufacturing industry has steadily increased, from 314.4 billion yuan in 2020 to 383.2 billion yuan in 2023, with an average annual growth rate of 6.82%, showing a trend of "taking small steps and running fast". It is worth mentioning that in 2023, the added value of sports manufacturing accounted for 1.16% of the total manufacturing industry, maintaining a slight increase since 2021.

The proportion of sports equipment industry in the manufacturing industry is steadily increasing. The proportion of the added value of sports equipment manufacturing industry in the total added value of manufacturing industry will be 1.16% in 2023, and it has maintained a slight upward trend since 2021, highlighting its strategic value in the national economy.